Start Up, Enhance, Grow, or Continually Maintain Your Inspection Business
Marketing Mentorship + Eye Catching Marketing Materials + A Superior Professional Image + Great Customer Service + Dominant Internet Exposure + The Superior Inspection Report = More Business.
Marketing Knowledge:
Marketing, many times this can be the most difficult part of your inspection business. How as an inspector, can I effectively market to keep those inspections coming, and how do I retain my current customer base? Those answers are provided by a series of e-mails, and scheduled phone conferences.
Eye Catching, Professional Marketing Materials
In today's busy word, you need eye catching marketing materials that stand out, get noticed, and remembered. These professional marketing materials are provided in your membership.
Superior Professional Image
A Professional Image is a combination of elements, for the inspection business these include: The inspector's attitude, attire, vehicle up keep, company logo, professional marketing materials, website(s), inspector's efficiency and knowledge, presentation of information, and your inspection report.
Customer Service & Referrals
Doing a great thorough inspection for you client is the most important part of the business. Getting a referral, and/or a testimonial from your customer will bring you more business. And knowing how to keep the Realtor who is referring you, to keep on referring you is very important to your financial health. This does not mean you should ever compromise your inspection findings for the Realtor.
Internet Inquiries for Inspections
Every year, less and less people utilize the printed yellow pages, and white pages, the Internet is where people search for what they are looking for. It is crucial to maintain a web presence, with a website that enhances your image, not the opposite. Outdated websites send a negative message. We provide you with a main personal website, plus listings with another 4 websites, and there is a good reason for this. We know how to get your website found by Search Engine Optimization techniques.
The Superior Inspection Report in the Industry
Pro-Sight's proprietary reporting system creates beautiful thorough reports, and it is the most customizable software in the industry. For the experienced inspector, we also offer a program where we can assist you with populating the Pro-Sight library to reflect information you may have added into the software you may be currently using. There is an additional cost for this.
Save Time
Even if you are presently staying busy just doing your inspections, what about your marketing? If you don't have any ongoing exposure, then in time your business will most probably decline, and you will once again will have time to market. By having consistent up to date exposure, your inspection business will have less up and downs, which equates to a consistent cash flow to you.
Charge More For Your Inspections
Why market your business with the lowest price, or the average price? Why not charge what the most expensive inspection company in your area is charging, or be the most expensive? If you are equipped with the proper "tools" and image, then you can charge more. One of the "tools" is doing the best job possible. This also involves your knowledge, as well as your attitude.
